

In today’s rapidly evolving biotech landscape, small companies are navigating a complex mix of economic pressure, regulatory upheaval, and intense global competition. Yet, amid these headwinds, there are also powerful tailwinds — emerging technologies, global trial opportunities, and a renewed focus on innovation — that can help small biotechs not only survive but thrive.
Drawing insights from “ Small Biotechs, Big Decisions,” a podcast series hosted by Daniel Chancellor, VP of Thought Leadership at Norstella, and Claire Riches, VP of Clinical Solutions at Citeline, this discussion highlights six essential strategic imperatives for biotech leaders looking to make the right big decisions in a challenging market.
Six Essential Strategies
The biotech sector continues to face headwinds, extending a bear market that began in 2022. The S&P Biotechnology Select Industry Index (XBI index) is down 50% from its peak, IPO activity has slowed down, and cash runways are shrinking. Fundraising has become more selective, with investors demanding clear ROI and milestone-driven funding releases.
Action steps:
- Build lean, milestone-based development plans.
- Prioritize assets with the strongest commercial and clinical potential.
- Focus on capital efficiency — every dollar must deliver measurable value.
AI and real-world data (RWD) are transforming how drugs are developed. From optimizing site selection to streamlining patient recruitment and protocol design, these tools are helping biotechs reduce costs and timelines.
What’s changing:
- The FDA is increasingly supportive of RWD and synthetic control arms.
- AI is moving from discovery to operations — where it can have the biggest impact.
Action step:
- Integrate AI and RWD into clinical development strategies to reduce “white space” and accelerate timelines.
The new US administration has introduced sweeping changes — from pricing reforms to FDA restructuring. While some changes aim to streamline processes, others have introduced uncertainty, especially around regulatory approvals and drug pricing.
What to watch:
- FDA’s reduced headcount and increased reliance on tech.
- The Inflation Reduction Act and Most Favored Nation pricing.
- Global reforms, including UK and EU regulatory shifts.
Action steps:
- Diversify trial locations.
- Leverage international trial sites and regulatory pathways to de-risk development and expand market potential.
With over 24,000 drugs in development globally and patient recruitment rates declining, differentiation is critical. Biotechs must understand not just their own science, but how it stacks up against the competition.
Key insight:
- Competitive intelligence isn’t just for BD — it should inform every stage of development.
Action steps:
- Continuously monitor the landscape and be ready to pivot.
- Develop a robust, data-driven development plan that adapts to market shifts.
In a tight funding environment, partnerships are more than a lifeline — they’re a growth strategy. Large pharma is increasingly engaging in early partnerships as a precursor to M&A, offering biotechs validation, funding, and scale.
Emerging trend:
- Drug discovery partnerships provide new paths to market and can be a prelude to M&A.
Action steps:
- Establish a clear partnership strategy with flexible elements such as optionality.
- Be ready to co-license, co-develop, or out-license based on your long-term goals.
- Maintain regulatory compliance to avoid jeopardizing potential or existing partnerships.
Biotech is becoming more global as investors and partners are casting a wider net for opportunities with strong science and a clear path to value creation. In particular, China and South Korea are emerging as innovation hubs. Meanwhile, traditional markets are reforming to stay competitive.
Opportunity:
- Global events like BIO International, JP Morgan Healthcare, and regional partnering forums are becoming critical venues for cross-border deal-making.
Action step:
- Actively engage with international networks, accelerators, and partnering platforms to identify and connect with the right investors and collaborators.
Guidance for Biotech Leaders
- Prioritize high-impact, data-backed programs
- Build lean, milestone-driven development plans
- Streamline trials with global strategies
- Engage early with pharma to build strategic options
- Show clear ROI early to secure investor confidence
If you're leading a biotech right now, ask yourself:
- Are we focused on the right assets?
- Are our trials built for speed and precision?
- Are we ready for early partnership conversations?
- Use AI and real-world data to streamline clinical development
- Focus on ROI-driven trial design and site selection
- Explore partnerships and co-licensing to unlock funding
- Prepare for M&A by building operational agility
- Attend key events (like BIO International) to connect with investors and partners
If you're leading a biotech right now, ask yourself:
- Are we using data and AI to reduce trial costs and timelines?
- Are we exploring the right partnerships to stay funded and competitive?
- Are we ready to pitch our value at events like BIO International?
- Track competitors continuously to stay ahead of shifting pipelines
- Use real-world data to reduce trial burden and accelerate timelines
- Design flexible, data-driven development plans that can pivot quickly
- Differentiate early by aligning with unmet needs and market gaps
- Leverage global insights to optimize site selection and patient recruitment
If you're leading a biotech right now, ask yourself:
- Are we tracking our competitors closely enough?
- Do we have a clear edge in our clinical development plan?
- Are we using data and AI to optimize trial design?
- Can we pivot quickly if a competitor beats us to market?
- Monitor legislative changes to anticipate regulatory shifts and pricing pressures
- Use real-world data and synthetic control arms to accelerate development and reduce trial burden
- Explore global trial sites like Australia and the UK to diversify and de-risk early-phase research
- Cut white space between trials by leveraging AI and real-world data to streamline operations
- Partner with regulatory and competitive intelligence experts to stay agile and informed
If you're leading a biotech right now, ask yourself:
- Are we prepared for rapid regulatory shifts?
- Are we exploring global trial options to stay agile?
- Are we using real-world data to accelerate development?
- Do we have the right thought partners to guide us through uncertainty?
Final thought
Small biotechs are under pressure — but they’re also uniquely positioned to innovate, adapt, and lead.
By making smart, data-driven decisions and embracing global opportunities, they can do more than just weather the storm — they can shape the future of medicine.
For more insights, listen to the full podcast series
Small Biotechs, Big Decisions
Hosted by Daniel Chancellor, VP of Thought Leadership at Norstella and Claire Riches, VP of Clinical Solutions at Citeline, the podcast shares the truth about the current biotech landscape covering market dynamics, regulatory shifts, and strategic decisions to help biotech leaders navigate uncertainties and drive innovation.
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