Get ready for a masterclass in proposal and bid success using Real World Patient Data. We’ve enlisted Brad Davis, our Principal Consultant, to guide you through the different applications of RWD during the proposal and bid defense process.
About this webinar
In this webinar session, attendees will learn more about the different applications of RWD during the proposal and bid defense process with a particular focus on:
Feasibility and Operational Strategy – how to drive data-driven rationale for CRO-based scenarios
Patient Journey – understanding patient treatment flow to ensure prospective sites and investigators have access to an appropriate patient population
Strategy-to-Execution – positioning RWD as an ongoing tool throughout the conduct of a clinical study bridging the gap between strategy and execution
Throughout the webinar we will also discuss common pitfalls in the utilization of RWD in these situations.
View our Presentations
APR 18, 2024
16:00
UK
RWD as a CRO Growth Driver
Get ready for a masterclass in proposal and bid success using Real World Patient Data. We’ve enlisted our Principal Consultant to guide you through the different applications of RWD during the proposal and bid defense process.
HOSTED BY
Featured speakers in this webinar
Brad Davis
Principal, Consulting & Analytics
Citeline
Claire Riches
Vice President, Vice President of Clinical Solutions
Citeline
Brad Davis
Principal, Consulting & Analytics
Citeline
Brad Davis is a Principal at Norstella with a depth of experience deriving actionable insights from Real-World Data (RWD). Brad has been in the pharmaceutical industry for 20+ years spanning clinical development, management consulting, and communications. This unique blend of clinical and commercial expertise including clinical trial strategy and design, patient recruitment, portfolio optimization, and commercial launch strategy allows for an innovative approach to problem solving. He has significant experience across therapeutic areas, particularly psychiatry, neurology, oncology, immunology, and rare diseases.
Claire Riches
Vice President, Vice President of Clinical Solutions
Citeline
Claire recently joined Citeline with an extensive and impressive background with over 25 years’ experience in the Pharma industry within both clinical research and commercial strategy. Claire’s broad career encompasses multiple clinical fields: project management to client engagement and Business Unit head to Therapeutic Area Lead in large CROs. In her most recent role at Syneos Health, Claire acted as SVP, Global Client Solutions leader responsible for key Top Pharma relationships in the EU. Claire now works closely across the Norstella extended Commercial leadership team, solution consulting, Citeline sales, clinical product strategy, and other key functions at Citeline.
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