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Merits of a Multifaceted Approach to Clinical Trial Recruitment

According to a 2024 study “Benchmarking Site Activation and Patient Enrollment,” 33% of sites under-enrolled, and 14% failed to enroll a single patient. The best way to course-correct this is to adopt a multifaceted approach to patient recruitment.

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Other industries have adapted faster by embracing multiple channels to connect with their audience, and if we don’t do the same in clinical trial recruitment, we risk being left behind like that nostalgic VHS rental shop.
Nazar Hembara, CEO, AllClinicalTrials.com
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